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How to Make Your Trade Show Booth Stand Out

Trade Show Booth
Photo by foleymo

Trade show booths. The phrase alone makes us want to nap, because if you’ve seen one, you’ve seen a hundred, right? But it doesn’t need to be this way! The next time you plan for a trade show, you don’t need to succumb to the same boring thing and get just another booth. Here are a few things you can do to shake up the scene and turn your booth into a must-see exhibit.

1. Less & Better
There’s the old saying “less is more,” and indeed it is, but that doesn’t mean what less you have should be shoddy. Make sure your booth doesn’t overwhelm upon first impression, and be certain whatever you exhibit is top quality and worthy of attendees’ attention.

2. Actors
Pay an actor or three to hang around the booth and generate buzz. Like attracts like, and a booth that appears to be busy will attract attention.

3. Coordinate
Whoever will be staffing the booth should coordinate their dress to match the design of the booth. Have a blue logo? It’s time to bust out that blue tie.

Follow these guidelines, and you’ll have a stand-out display that will attract attention. If you need a trade show booth, check out Xibitsolutions.com.