For most companies, outsourcing trade show booth fabrication to a specialized exhibit house is the smarter move. Building a true in-house fabrication operation requires $500,000 or
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Trade show booths are categorized by how many sides face the aisle and the layout’s footprint. The six main configurations are inline (linear), corner, peninsula, perimeter,
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Trade show booth design for tech and SaaS companies works differently than booth design for most other industries. The audience is overwhelmingly technical, decision-makers come specifically
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Choosing a trade show exhibit company is one of the more consequential decisions in your exhibiting program. The right partner coordinates design, fabrication, graphics, logistics, and
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Las Vegas has ranked as the top trade show destination in North America for 26 consecutive years, and for good reason. The city hosts roughly 24,000
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For many companies, the color scheme they use has as much branding strength as their logo or the brand name itself. Just looking at a yellow
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Last time, we looked at some of the numbers and tips about what goes into the design and planning of a trade show exhibition booth.
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There is an art and a science to trade show booth manufacturing. The materials that go into it need to be sturdy enough to survive transportation,
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Think back to how many trade shows you’ve had a booth at or have attended. How many people did you see stopping at the booths with
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