ISSA Show North America 2026: How to Exhibit and What to Expect

ISSA Show North America

If you’re in the cleaning and sanitation industry, the International Sanitary Supply Association (ISSA) trade show is the perfect place to gain exposure for your business, improve your networking opportunities, and learn invaluable new skills. For four days, the top cleaning industry professionals come together to explore the newest advancements and innovations and share ideas to elevate the industry.

As the leading event for the cleaning and facility solutions industry, ISSA Show North America 2026 is committed to bringing industry minds together to find innovative solutions to the biggest challenges in the modern sanitation business, and realize greater profits and efficiency for the industry as a whole.

ISSA Show North America 2026 dates, venue, and quick facts

The ISSA show is the biggest event of the year for cleaning and sanitation professionals.

  • Education days: November 16-19, 2026
  • Exhibit days: November 17-19, 2026
  • Venue: Mandalay Bay Convention Center
  • City/State: Las Vegas, Nevada
  • Expected number of exhibitors: 625+ exhibiting brands
  • Expected attendance: 11,300+ industry professionals from 75+ countries
  • Organizer: Informa Markets, in partnership with ISSA

Education starts a full day before the expo floor opens, so travel and staffing plans built around the exhibit days alone will leave you short on the first morning.

The four-day event includes keynote and spotlight speakers, seminars, workshops, and special events scheduled throughout, giving you the opportunity to expand your knowledge and find new solutions for your business. With over 170 education sessions expected, attendees can choose from topics covering business development, sustainability, facility operations, technology, and leadership. ISSA holds the show annually at the Mandalay Bay Convention Center, which makes planning a Las Vegas booth rental straightforward for exhibitors who come back year after year.

Who attends the ISSA Show?

More than 11,300 cleaning industry leaders from 75 or more countries are expected to attend the event, including presidents, owner/operators, corporate management, senior sales staff, operations managers, directors and engineers. The show floor is a mixture of distributors, manufacturers, facility cleaning professionals, building service contractors, and residential cleaners. Roughly 35% of them are attending for the first time, so a large share of the floor has never seen your brand before.

All of these cleaning and sanitation experts gather to inspect the latest facility solutions from more than 625 exhibiting brands representing dozens of countries. Many of them come with buying authority, which makes the show floor a strong place to meet decision-makers in person.

About ISSA, the association behind the show

The National Sanitary Supply Association, founded by Alfred Richter in 1923, aims to unite the cleaning industry as a community for the health of the nation. It has since grown to a worldwide organization, the International Sanitary Supply Association (ISSA), with offices in the United States, Canada, Italy, Australia, and South Korea.

For over 100 years, the ISSA has been committed to enriching companies and educating employees through connections with more than 11,000 distributors, manufacturers, wholesalers, service contractors, publishers, residential cleaners, and associate members all over the world.

How to book a booth at ISSA Show 2026

To get started as an exhibitor at ISSA 2026, visit the Exhibit tab on the event website and click Submit Application. You will need to:

  1. Submit company information.
  2. Select a booth space from the floor plan.
  3. Choose a package, based on the date you’re booking, member vs. non-member status, and the size of the booth space.
  4. Select any additional items, such as meeting hub space.
  5. Submit payment.

ISSA uses tiered pricing based on booking date. Standard rates ran through April 30, 2026. List rates took effect May 1 and run through the close of the show, so these are the rates that apply if you book now:

Booth size Member list rate Non-member list rate
400 sq. ft. or less $47.15 per sq. ft. $55.00 per sq. ft.
401 to 1,600 sq. ft. $44.33 per sq. ft. $50.96 per sq. ft.
1,601 sq. ft. or more $39.19 per sq. ft. $45.04 per sq. ft.

Booking inside the standard window saves up to about $2.50 per square foot, so if 2027 is already on your calendar, get the application in before the standard rate period closes (it ended April 30 this year). Membership is worth pricing out as well, since the gap between member and non-member rates runs roughly $6 to $8 per square foot.

Premium fees are charged on top of the space rate:

  • Corner fee: $500 per corner
  • Peninsula fee: $1,000, which covers two applicable corners
  • Basic listing package: $836 per application
  • Shared booth fee: $995 per company

The floor is also organized into pavilions, and a couple of them are worth asking about when you apply:

  • New Exhibitor Pavilion: a prime area near the show entrance for companies that have never exhibited at ISSA, or that have been away for more than three years
  • International Pavilion: for companies headquartered outside North America
  • Residential Cleaning Pavilion: for companies specializing in residential cleaning products and technologies
  • Italian Pavilion: presented by the Italian Trade Agency

Additional options include Meeting Hubs (private meeting rooms available in 10’x10′ or 10’x20′ sizes) and enhanced exhibitor listing packages.

Booth space is one line on a much longer budget. Freight, drayage, union labor, electrical, and rigging add up quickly, and they are where first-time exhibitors get caught out. Our guide to the hidden costs of trade show exhibiting walks through the full picture before you commit.

Once you’re registered, you can view ISSA’s exhibitor resources to help make the most of your time at the event.

Why exhibit at the ISSA Show?

The ISSA Show is the best way for cleaning and sanitary industry brands and businesses to show off their products and services in front of a relevant, captive audience. Exhibiting gives you unique opportunities to expand and network with important decision-makers, distributors, service providers, and contractors.

The show provides a great return on investment. You have the opportunity to connect and collaborate with thousands of industry professionals who have come specifically to discover new products, evaluate suppliers, and make purchasing decisions.

Innovation Program and robotics demos on the show floor

The Innovation Program gives exhibitors a way to put new products in front of the industry. You submit a product entry, and selected innovations get stage time in front of thousands of professionals, promotion through ISSA’s channels before and during the show, and recognition as an industry innovator.

The other draw on the 2026 floor is the Robotics & Autonomous Cleaning Experience, or R.A.C.E. Two dedicated demonstration zones run autonomous robots through real facility scenarios, alongside expert-led panels covering implementation, operational workflows, safety compliance, and the economics of adopting robotics. Three categories are drawing the most attention: autonomous floor care, sensor-informed cleaning that targets high-traffic areas, and digital auditing that ties tasks to measurable outcomes.

Program names and award categories shift from year to year at ISSA, so check the current rules before you build an entry around what worked last time.

How to prepare before the show

Planning for a successful exhibition at the trade show requires excellent organization and the willingness to get a little creative. Trade shows are a big investment, so it’s important to put in your maximum effort.

Here are some tips to get the most out of the event:

  • Plan ahead: Get all your travel dates, flights and accommodations in order. Organize any new product launches or press releases and inform your customers of your attendance.
  • Prepare your sales and marketing teams: Get everyone on the same page ahead of the event, and update them on your expectations. Consider having a prep meeting to discuss your plans and give your team any necessary documents and itinerary.
  • Get active on social media: Keep your existing and prospective customers in the loop by advertising the event, posting pictures before, during and after, and inviting them to visit your booth to get involved with one of your booth promotions.

Trade show giveaway ideas that draw people to your booth

The days of cheesy logo pens and beer koozies are over, with prospective customers expecting more thoughtful, higher-quality gifts and giveaways. Cost-effective promotions are necessary to maximize your investment and brand exposure at a trade show, so giving the customers what they want requires a little creativity.

  • If you’re going to offer promotional logo products, make them interesting. Come up with an edgy or fun design that people will want to wear.
  • Hold a raffle for a desirable prize that people will want to win. This small investment will be worth the leads it generates.
  • Provide incentives for people who post about your booth on social media. You could even hold a contest for the most likes, best photo, etc.
  • Create a wheel-spin game for your customers to play. Make it an exciting game-show experience with a variety of prizes on the wheel.
  • Set up a wireless charging station with games to give you an opportunity to network while phones are charging up.

Planning to exhibit at ISSA Show North America 2026?

There’s a lot of activity and competition at a trade show, and if you want to make the most of the exposure and generate leads for your business, Xibit Solutions can help. Our talented team is ready to customize your entire trade-show experience, from creating space-saving booths that put your products in the forefront to beautiful booth designs that keep your customers flocking to you.

We’ve designed booths for professionals across a wide variety of industries, and we’re happy to create options that give you the edge over your competition. We also handle installation and dismantling, so union labor and move-in scheduling at Mandalay Bay never become your problem. There’s so much to do at ISSA Show North America 2026, so let us handle the booth planning and leave you to enjoy all the education and networking that the event has to offer.

Contact Xibit Solutions today to learn more about our customized trade booth designs and find out how we can make your trade show a success!

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